LOW Associates opens its new office to create a bridge  between London and Brussels

Low Associates Brussels SRL, the independent strategic communications consultancy, announced that this week it opened its new office in London.  

Sally Low, Low Associates CEO said: “The dust is slowly settling from the Brexit earthquake, and recently there have been some encouraging signs of normalisation and improvements in the UK/EU relationship; and a new Government in the UK is likely to be more open to dialogue. We aim to take full advantage of that reset with our pivot towards London. 

Trading with the EU has never been harder and in the short term is likely to get worse. In 2023, the costs of regulatory divergence were added to the costs of not being in the customs union. So it is absolutely clear that there is a growing need for UK companies and organisations to engage more directly with EU policy making in order to change this for the better. We aim to help them do just that with our new London office. 

What UK organisations want is a trusted partner to navigate the EU corridors of power, and that’s something we are experts in providing. As far as I’m aware, we are the first agency headquartered in Brussels to attempt this, but I think there is huge potential for us to provide this UK/EU ‘bridge’. 

And to prove the point, the London office already has a new client, a prestigious philanthropic foundation, where we are helping them to understand how the EU works, and how they can further their interests by strategic advocacy. 

 And the same goes for the other direction, with EU entities now keen to penetrate the UK market, especially those involved in logistics, something we are already helping with as part of our role working for our second London office client, a nationally significant UK infrastructure project. 

Low Associates is now in London and Brussels, and it feels great!” 

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